Asking yer friends = the new (old?) google!
Anywho, here is a list of THEORISTS that he lists -- do any of you lot know any of them? Which should I explore if I want to...y'know, learn cool shit? Excepting only Simon Frith, whom he acknowledges more than any other theorist save maybe Adorno (hmmmmm) [this can't be right, can it? "In Facing the Music, Simon Frith suggested the arrival of a curious entity, postmodernist pop, a value-free zone where aesthetic judgments are outweighed by whether a band can get its video on MTV and its picture in Smash Hits." Haven't read that one but it sounds...distinctly un-Frithian, though admittedly it's talking more about the production of music than its reception.]
Nelson George [I'm familiar with him by name but haven't read anything by him to my knowledge]
And some 90s people: